NRM2 Legal LLC, The Oracle Firm, LLC & The Chiefs Table Logo Design and Web Development

PROJECT SUMMARY:

PROBLEM

3PRIME developed comprehensive branding solutions for three new companies with a single business owner in CT: The Oracle Group, NRM2, and The Chiefs Table. This project included designing logos, business cards, and websites for The Oracle Group and NRM2, updating social media accounts to reflect the new sites, as well as creating a cohesive brand identity for The Chiefs Table. Our goal was to ensure each company’s identity is complementary while delivering websites with the features and functionality tailored to their specific needs.

APPROACH

Our approach to a complex project like this involved a step-by-step process, beginning with branding and design to establish a strong visual identity. We started by developing logos and print materials, such as business cards, that aligned with the client’s vision and brand values. Our logo design process included gathering information through a detailed client questionnaire, creating initial design concepts, and refining them based on feedback. Once the final logo was approved, we delivered a comprehensive logokit and style guide. For print materials, we followed  a similar process, ensuring the final product was professional, visually appealing, and ready for production with print-ready files provided in various formats.

Once the branding phase was completed, we transitioned to website development. This process began with a content guide creation and a thorough review of the client’s initial content inputs for clarity, tone, and SEO optimization. We collaborated with the client to develop a sitemap ensuring easy navigation. After client approval, our development team built the website, integrating required features and conducting a detailed review with the client. Before launch, we performed extensive quality assurance (QA) testing to ensure a seamless, error-free user experience. After launch, we monitored the website’s performance and provided ongoing support to address any updates or enhancements, ensuring the final product was functional, user-friendly, and aligned with the client’s goals.

RESULTS

This project resulted in a cohesive dual-brand identity and professional print materials that reflected the client’s vision and values. The custom-designed websites are user-friendly, visually engaging, and optimized for performance across all devices. Together, these solutions enhanced the client’s online presence and streamlined their customer experience.

PROJECT SPECS: